ABOUT ELITE GYM

The go to gym for over 40’s in Blackrock

IN JUST 3 HOURS A WEEK

We help people over 40 reclaim their health, lose weight and feel better so they can get more living out of life.

A NOTE FROM THE FOUNDER

As of 2023, the average life expectancy at birth in Ireland is 82.6 years. The issue is however, that health span is on the decline. As of 2024, approximately 60% of adults in Ireland were classified as overweight or obese. If you can relate, you’re not alone. Life gets busy, responsibilities pile up, and somewhere along the way, your health took a backseat. You don’t feel like yourself anymore, and getting started seems impossible. Recently, something has changed—maybe an injury, a medical diagnosis, or just a realisation that you want more out of life. You decided enough is enough. No more quick-fix diets, extreme transformations, or gimmicky weight-loss programs. You want something real, something sustainable. I understand because I’ve been there. I was part of the fitness industry that focused on dramatic before-and-after results. But what most trainers don’t talk about is what happens after those ‘after’ pictures—when people inevitably regain the weight and feel worse than before. I realised people don’t just want to be shredded; they want to feel strong, capable, and confident in their bodies for the long haul. They want more living out of life.

My own journey started from a place of insecurity. I was the overweight kid who wanted to change, so I ran, lifted weights, and eventually discovered martial arts. Training wasn’t just about looking better; it was about performing better, feeling better, and growing stronger—inside and out. Along the way, I learned a few powerful lessons: Sustainable change beats quick fixes. Training should fit into your life, not take over it. Coaching matters. The right guidance makes all the difference. Health is the priority. No one over 40 cares about their bench press max—they care about having energy, confidence, and the ability to enjoy life. 

At Elite Gym, we don’t do cookie-cutter workouts. We combine smart strength and conditioning principles with individualised programming in a supportive group setting. We help you build sustainable habits in training, nutrition, sleep, and stress management—so you can look, feel, and perform at your best. If you’re over 40 and want to regain your energy, strength, and confidence, we’re here to help. This isn’t about fitness for fitness’s sake. It’s about making your life better. 

Let’s get started.

OUR APPROACH

SMALL GROUP PERSONAL TRAINING
All the results of personal training with the added benefit of the support that comes from training with a group of people on the same journey as you.
INDIVIDUALISED TRAINING PROGRAMME
No cookie cooker plans. Follow a training programme that’s built specific to your individual wants, needs and abilities.
SUSTAINABLE RESULTS
No more restrictive dieting. Instead of the all-or-nothing approach, we put the client first and help them build healthy nutritional habits one small step at a time.
YOU’RE IN SAFE HANDS
With 36 years combined coaching experience we’ve trained people from every walk of life you can imagine so, whatever you’re struggling with, we’ve seen it all before. We know exactly how to meet you where you’re at and are ready to support, direct and, guide you every step of the way.

OUR PHILOSOPHY

At Elite we believe in a client centred approach meaning you , your wants and your needs come fist. At the heart of this approach is the three C’s:
1
CLIENT
This is your journey. It’s about you, your wants, your needs and your goals. Putting yourself first and using the gym to help you get more living out of life – whatever that means to you.
2
COACH
We’re here to listen and understand. To help you figure out what ‘more living’ looks like for you. To create a bespoke plan to get you there, and guide, support and keep you accountable every step of the way.
3
COMMUNITY
You’re more than just a number. Even if you’re not a gym person, the combination of a supportive coaching team and a warm, welcoming environment means that you might even have some fun along the way.

LOOK BETTER - FEEL BETTER - MOVE BETTER

IN JUST 3 HOURS PER WEEK

OUR TEAM

Head coach at Elite Gym Blackrock South Dublin

Jay Kane

head COACH

Head coach at Elite Gym Blackrock South Dublin

Holly Ellis

Head COACH

Elite Gym coaching Laurence Blackrock

Laurence Giffin

COACH

Elite Gym coach Blackrock

Emanuel Negru

COACH

Female coach at Elite Gym Blackrock South Dublin

Jess O'Sullivan

COACH

Male coach at Elite Gym Blackrock South Dublin

Alan Roche

COACH

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CONGRATULATIONS ON TAKING THE FIRST STEP

Please leave your details below and a member of our coaching team will reach out to see how we can help.